How to Advertise On TikTok & How Much Do TikTok Ads Cost?
At a time when new entertainment is becoming outdated faster, TikTok has emerged as a platform that outperforms its competitors in terms of audience interaction. TikTok has reached a new milestone of 1 billion downloads worldwide by leveraging the strength of video-based entertainment. Byte Dance, a Chinese internet company, owns and manages the website.
Today we will discuss Tik Tok Advertising and Its Cost, as well as How You Can Advertise on TikTok.
What Kinds of Businesses Will Profit From TikTok Advertising?
- TikTok is valued at $ 75 Billion
- Since 2016 more than 2 billion people have downloaded the application
- 20% of users are under 19 years of age
- 32% of users are between 20 and 24 years old
- 27% of users are people between 30 and 40 years old
- Mainly young people between 13 and 18 years old are more active in this application
- 55% of users are women and 45% are men
With over 2 billion global subscribers, one thing is certain: the TikTok advertising potential is unparalleled. TikTok released an updated beta version of its Tiktok advertisement model in the first quarter of 2019. Several well-known brands, including Nike, Grubhub, and Apple Music, have already begun ads on TikTok.
TikTok ads are well ahead of its rivals on other channels due to specific viewer targeting and exclusive ad development choices. TikTok ads, when used wisely, can be a game changer for your brand in terms of establishing long-term engagement with the target audience. However, it is not intended for any company operating in any industry.
Advertisers must understand that TikTok advertisements are mainly aimed at a younger audience. So, if your target audience falls into this category, TikTok ads is a good choice. Since more than half of TikTok’s user base is under the age of 30, it is usually not favored by brands with an older target audience.
However, this does not exclude you from targeting older audiences; however, the proportion of older audiences should be lower than that of younger audiences. A wise advertiser is one who understands the benefits and drawbacks of a specific platform before investing capital.
How Much Do TikToks Earn?
How much do TikTokers earn? On average, a TikToker with approximately 5 millon followers and high engagement will earn approximately $500 USD per month. If you want to make money on TikTok, you can start using it right away and make high-quality videos with great content so that people can connect with them and you can gain popularity on TikTok.
How Do TikTok Influencers Make Money?
Influencers can earn money on TikTok by doing the following:
- To earn money, promote brands in your TikTok videos.
- Share your brand marketing videos on your other social media accounts, such as YouTube and Facebook, to redirect your fans.
- If you own a company and sell products, you can promote your brand videos on your TikTok profile.
In this article, we looked at how to use TikTok as a marketing channel. TikTok is not like the other social media sites available, so it may take some time to understand how TikTok functions if you are used to those.
TikTok, on the other hand, can also serve as a good marketing channel once you’ve mastered it. You may be able to attract a large number of people at a low cost. This can allow you to outperform your competitors, especially if they haven’t taken the time to learn how TikTok works.